Chinese alternative medicine is a comprehensive system of healthcare that has evolved over thousands of years. Rooted in ancient philosophies and traditional practices, it encompasses various modalities aimed at restoring balance, promoting wellness, and treating illnesses. This holistic approach is deeply influenced by concepts from traditional Chinese medicine (TCM), which emphasizes the interconnectedness of the body, mind, and environment. Key components of Chinese alternative medicine include: Traditional Chinese Medicine (TCM): TCM is a scheme of medicine that includes multiple modalities such as acupuncture, herbal medicine, massage (tui na), dietary therapy, and exercises like tai chi and qigong. TCM is based on the values of Yin & Yang (opposing forces representing balance), Qi (vital energy), and the Five Elements (Wood, Fire, Earth, Metal, Water) that correspond to different organs and bodily functions. TCM practitioners aim to restore harmony and balance within the...
Google launches "Buy on
Google" without commission
In recent months, Google has done everything possible to
make its technology more accessible to small businesses and other important
members of our communities. Recently, Bill Ready, President of Commerce at
Google, explained that the company will go even further to support SMEs with a
series of announcements that indicate a major overhaul for the world of
e-commerce and strategy. Google when it comes to search and shopping . Google
intends to introduce these changes in several countries by the end of the
year.
More commissions for sales through
Google
The first major announcement concerns the "Buy on
Google" program and the fact that sellers will no longer have to pay
Google commission. This is precisely the kind of revolutionary change that
we recently explored in a blog post . This means that selling
online could cost you less than it does today, and with more support from
Google, small businesses could finally get the payment help they need.
Google integrates Shopify and
Paypal
Google is also announced that it will now be easier for
store owners to combine the Google platform with their other online sales
solutions, which allows users to use their inventory from Shopify and manage
their orders from Paypal and Shopify. Google also allows merchants to use
the most common product feed formats without having to reformat that data. Google
has chosen the two major players, Shopify and Paypal, as the first brands to
benefit from this feature, but they will not necessarily be the last.
Google creates a search filter for
SMEs
In a order to respond to the growing public interest in
local small businesses, Google has decided to launch a search filter for small
businesses in Google shopping. Internet users will therefore now be able
to filter their results to find small businesses and support them. It will
also give SMEs an even greater chance to benefit from their SEO work, as those
who wish to support local businesses will soon have the power to remove big
names from search results. This new announcement is in line with other
decisions recently taken by Google, including giving small merchants the
opportunity to list their products for free on Google Shopping.
What does all this mean for
SMEs?
All these novelties have already entered the American
market. They should be available in more countries by the end of the year. The
opening of the Google platform to external suppliers for e-commerce is
undoubtedly a notable development, as is the removal of the commission for the
"Buy on Google" program. This could indicate an increase in the
importance of digital marketing activities like SEO or Google Ads campaigns in
the future.