Imagine the shock
you would feel seeing a significant drop in traffic to your site when you
haven't changed anything on your pages. But how to explain this? It's
very simple: your business listing on Google My Business was on hold, but you
didn't even know it.
This is a problem that many companies have already faced and which can have catastrophic repercussions for owners of SMEs because, until now, they were not aware of the fact that their establishment's listing on Google My Business had been suspended. The only way for them to find out was to sign in to their Google My Business account. If you don't use Google My Business on a daily basis, this kind of problem can really catch you by surprise.
Fortunately, things are about to change. After the entry into force of a new European law, Google decided to send emails to companies to warn them of the suspension of their listing, all over the world. This is excellent news for all SMEs, which will now be able to get down to reactivating their file from the first minute.
The only catch in all of this is that Google won't let users know why their listing was suspended, so they'll have to figure it out for themselves. These are usually fairly obvious reasons. So start by looking at the guidelines to follow regarding the representation of establishments on Google and make sure you have followed them. The most common errors are name or address errors. If you correct them, your file will be reactivated within 3 days.
If you do not find any error in your data, it is possible that the suspension of your file is the result of an error. In this case, complete and send a recovery request to Google to indicate that there is a problem. If Google made a mistake, it will be corrected and your listing will be restored within 3 days.
We hope you never face this problem, but if you did, we hope this article has helped you. The rankingCoach blog keeps you up to date with all the latest news in the world of digital marketing. Find out in this article why and how to integrate your Google My Business profile into rankingCoach.